Multi-branch gym concept

Concept project. A fictional multi-branch gym, designed to show how I would approach the business type. It is not client work.

What it is

A concept for a multi-branch gym site, built around one action: booking a trial.

The problem

Someone searching for a gym compares three or four on their phone in under a minute. Most gym sites bury timings and pricing and use one generic page for every branch, so no branch ranks in its own area.

What I built

• A branch switcher that swaps timings, contact and details without a page load
• A page per branch
• Training and class sections
• A trial booking call to action reachable at any scroll depth
• FAQ covering the questions people search before choosing a gym

Design and engineering decisions

• A page per branch so each location can rank for its own area search, which a single combined contact page cannot do.
• The trial button stays reachable at every scroll depth, because it is the only action that matters on the page.
• Timings are shown per branch, since that is the first thing a prospective member checks and the most common reason they leave.

Verifiable proof

Open the multi-branch gym demo

Built with

Next.js